The fall of Motorola

I remember a time when almost all mobile phones were made by motorola - in fact, it was synonymous with the word 'mobile' (or cellphones). When I first got interested in phones - nokia was just a 'starting' company then - the maker of the world famous 5110. Moto was at number 1, and Ericsson, not yet sony-ericsson, had more phones to sell than nokia. Samsung and LG was non-existent yet.

But moto nowadays have fallen, in fact, they have fallen hard. Their lack of a follow-up phone to the famous 'Razr' was their biggest mistake. Not only did they 'milk it out' for all its worth, but they stopped innovating, and consistently followed it up with lots of clones. I mean, who would want to use the same phone, the same design, the same everything - for more than 2 years at a time? Nobody wants a 'has been' - we all want a 'hot thing' or 'trend setting' device, right?

Anyway, I found this article written by engadget... tells of the 'fall of a technology icon' that was moto. It's quite an interesting read.

link

cheers!